Parks Associates Blog

Parks Associates announced Scott Birnbaum, Vice President, Samsung LCD Group, will deliver the morning keynote, “TV Technology in the New Age of Consumer Buying,” at CONNECTIONS™ on June 9, 2010.

CONNECTIONS™: The Digital Living Conference and Showcase, in its 14th year, will take place June 8-10, 2010, at the Santa Clara Convention Center. CONNECTIONS™ is the premier event for research and analysis of connected home technologies and digital living solutions, with over 600 executives attending each year.

Mr. Birnbaum will speak at 10:00 a.m., June 9, on the future of LCD technology, the accelerated movement toward a 16:9 aspect ratio, and the prognosis for 3D in the home. He will explore the implications for TV design and manufacturing as consumers demand thin, energy-efficient form factors that provide crystal-clear, movie-like experiences.

He will also discuss the need for easy-to-understand data so consumers can understand and make informed choices about thinness, backlighting, energy consumption, contrast and aspect ratios, and refresh rates.

CONNECTIONS™ features multiple sessions on next-generation video services and the growing demand for interactive entertainment, including 3D and connected TV, personalization of applications, Internet video, and mobile applications. Sessions include industry-leading consumer research and executive analysis to highlight the next opportunities and future business strategies for video technologies and platforms, multiscreen experiences, and value-added services.