Parks Associates Blog

Tuesday, November 23, 2010

Widevine selected by DIVA TV to protect premium online video in Europe

Widevine has had a very good 2010 in terms of announcements with both online video providers and connected TV device manufacturers. Last week, the company added a European online VoD provider to its list of customers.

DIVA AG, a cross-platform supplier of digital media movie and TV content, will utilize Widevine’s video optimization and digital rights management (DRM) platform to enable the delivery of DIVA AG’s content to mobile devices including Android phones, iPhones, iPads, and specific connected TV sets.

DIVA AG upplies content to global entertainment platforms. DIVA has recently introduced its newest offering, Viewster, which provides content directly to consumers on a variety of devices including smartphones, TV sets, Blu-ray players and home cinema systems from 18 different manufacturers. Widevine’s DRM ensures DIVA’s content remains secure on any device. Widevine’s adaptive streaming monitors the available bandwidth at the device and adaptively chooses the appropriate bitrate for playback, eliminating constant buffering interruptions. The video optimization platform also enables fast-forward, rewind, bookmarking and chaptering functions for the ultimate viewing experience.

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