Parks Associates Blog

Monday, September 20, 2010

Verimatrix Announces Support of Microsoft PlayReady DRM for VCAS 3.0 MultiRights Solution

Verimatrix announced it has licensed Microsoft PlayReady Server technology in order to provide integrated MultiRights™ support for devices that support Microsoft PlayReady digital rights management (DRM). As a component of the Verimatrix Video Content Authority System (VCAS™) 3, the company’s MultiRights™ framework enables transparent rights management across a range of networks and devices for streamlined multi-network and multi-screen video services.

Microsoft PlayReady is the latest DRM technology that Verimatrix is supporting through its MultiRights strategy. Under a common unified VCAS 3 security solution, Verimatrix’s digital TV operators can extend their multi-screen services to a wide range of platforms and devices, including those that support Microsoft Silverlight. PlayReady technology is currently protecting content for several top service providers including Netflix, BSkyB’s Sky Player, Yahoo! Japan and Canal+ among others. Furthermore, the Digital Entertainment Content Ecosystem (DECE) selected PlayReady as one of the DRM technologies it will support.

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