Parks Associates Blog

Thursday, May 20, 2010

Intel's GM to keynote at CONNECTIONS

INTEL's GM for Retail CE, Wilfred Martis, will be the new keynote at the CONNECTIONS Digital Living Conference June 8-10 in Santa Clara. He will be discussing "Smart TVs: Ready for Primetime."

Martis joins other keynotes including:

-- Joseph Ambeault, Director, Product Development & Management, VERIZON - The Service Provider and the Connected Home
-- Scott Birnbaum, VP, SAMSUNG - TV Technology in the New Age of Consumer Buying
-- Mitch Singer, CTO, SONY - Entertainment in a Connected World

Nearly 20% of U.S. broadband households have a PC-to-TV connection and the vast majority is using a DIY solution (like game consoles) to stream online video. Parks Associates forecasts Web-connected consumer electronics will grow from 57 million devices in 2009 to more than 200 million by 2013, with Web-connected TV shipments exceeding 80 million units by 2013.

For advanced advertising, U.S. revenues for online video advertising will exceed $1.3 billion in 2010. Almost 50% of heads-of-household aged 18-34 indifferent to targeted advertising, while 42% aged 25-54 and 25% aged 55 or older are similarly neutral.

For more information about the CONNECTIONS Conference, visit www.connectionsus.com.

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