Thursday, January 28, 2010
Wednesday, January 27, 2010
Will the iPad Kill the Digital Photo Frame Category?
With a dock and purportedly 10-hour battery life, the iPad can be used as a photo frame when owners are not actively using it. It won’t be the major function of the iPad, but photo frame vendors should not dismiss it simply because it is priced much higher than every frame on the market today. Reasons are:
1. It is multifunctional than most frames on the market
2. It has the built-in connectivity AND rich content that many frames lack today
3. Its design is more contemporary and elegant than most frames today
4. Don’t forget Apple is famous for dropping the price to drive adoption
Whether the iPad will have a runaway success with consumers is difficult to predict today, and it may not threaten digital photo frame sales in the near term. But the frame industry may take cues from iPad’s design to consider changes in the following ways:
1. Remove the traditional stand, replace it with a cradle or dock so the frame can be positioned as a portable device; make it thinner and lighter
2. Adopt the battery technology that iPad uses
3. Give the frame a more Internet-tablet look versus a plain frame appearance
4. Add more content choices and easy sync functions either over the air (which means adding wireless connectivity) or USB
The mainstream frame business is now a low price, low margin sector, and high-end products lack the content that consumers perceive as valuable. For those who try to differentiate, the iPad is the clear direction to go before it is too late.
Tuesday, January 26, 2010
Mobile Ads You Can't Escape
But what if users aren't so enamored of the in-you-face factor of the new ads? A Crisp Wireless spokesman emphasized that people can close the Adhesion ads -- unlike most banners -- and that the ads can be set to only reappear once someone stops scrolling down a page. That feature also helps prevent accidental click-throughs, he said.
Nearly four in 10 consumers don't want to receive mobile ads for any reason -- and less than 20% recall seeing a mobile ad, according to data released by technology research firm Parks Associates last November. The fixed ads are designed to ensure that people don't ignore or forget mobile ads so easily. The trick is to achieve this without alienating users.
For the entire article, click here.
Tuesday, January 19, 2010
Verizon addresses opportunities in bringing energy management innovations to consumers at Parks Associates’ Smart Energy Summit
In his keynote, “Home Energy Management is Ripe for Huge Innovation,” Mr. Heffron will discuss the role of the carrier in addressing sustainability and home energy management.
As the home becomes more connected, it is open to a variety of new energy applications, including smarter appliances, load shedding, distributed energy production and resale, electric vehicle grid integration, and even neighborhood energy networking. The consumer is looking for a trusted partner to manage these solutions, maximize savings, and maintain privacy, a role the carrier is in a unique position to fulfill.
For more information, visit www.smartenergysummit2010.com.
Thursday, January 14, 2010
Smart Energy Summit addresses consumer value proposition and distribution channels for in-home energy management and control solutions
Keynote speakers include Andres Carvallo, CIO, Austin Energy; Dr. George W. Arnold, National Coordinator for Smart Grid Interoperability, National Institute of Standards and Technology (NIST), U.S. Department of Commerce; and Bob Heffron, Utility Market Manager, Verizon.
Visit www.smartenergysummit2010.com for more information or to register for the event.
Wednesday, January 13, 2010
Parks Associates Research Findings
· Over 80% of consumers are very interested in learning about how to cut their energy costs, but less than half want to learn more about smart grids.
· 80% to 85% of households are willing to pay $80 to $100 for cost saving equipment if they are guaranteed to save 10% to 30% off their monthly electricity bill.
· Only 15% to 20% of consumers are likely to sign up for time-of-use or demand response programs; 35% do not want utilities to control systems in their home no matter what the potential savings.
· Less than 5% of households have any type of electronic lighting system, but 55% are very interested in light dimming systems that can save them money.
Parks Associates announces CONNECTIONS™ Europe Summit Series for 2010
Parks Associates projects that by year-end 2013, revenues in major Western European markets from video-on-demand (VOD) – including traditional pay-TV services and online video services – will approach 12 billion Euros.
Early sponsors for CONNECTIONS™ Europe, also members of Parks Associates’ Premier Program, include ActiveVideo Networks and PacketVideo. Visit www.parkspremier.com for more information on the Premier Program.
Parks Associates will start accepting speaker submissions for the April 2010 Summit on January 18, 2010.
Wednesday, January 06, 2010
Pecan Street Project Director to discuss Austin’s smart-grid demonstration and Energy Internet project at Smart Energy Summit
Tuesday, January 05, 2010
Parental Controls in the Connected Home - A New Frontier for CE and Parents alike
Well….yes and no…
Yes, many of the new connected CE products do come equipped with some parental control functionality, and yes, that functionality does provide a measure of protection against content you may not want your younger family members to accidentally (or purposefully) access; however, these controls have their limitations. Some are complicated and cumbersome, requiring super-geek like skills to set-up and operate, while others are so simplistic that your child may soon be showing you how to use them – and most are unable to fully separate the inappropriate content from the family friendly (albeit nails-on-a-chalkboard annoying) chin puppet videos on YouTube.
Exacerbating the problem are user generated content (UGC) sites that leave it to the contributor to tag the content as appropriate or inappropriate for younger viewers. In such cases, other than locking out the site itself, there is no guarantee that your little one may not land on content way outside their G, PG or PG-13 rated boundaries. Should you feel the urge to confirm this, give yourself five minutes armed with nothing more than a few innocent sounding search terms and see where you land. I did. It was very entertaining. It was also an excursion through some territory I would not want my child to tread while e-channel surfing on a Saturday morning.
This is not to say that you should disconnect all your CE devices or hide the remote until everyone in the house is old enough to vote. There are other options. Some consumer electronics and consumer technology companies have started down the road towards affordable, comprehensive parental control solutions for connected CE. For Netgear (in collaboration with OpenDNS) the solution being offered is the router-based, Live Parental Control system included currently with its Wireless-N 300 Router and available soon on additional wireless routers and DSL gateways. This type of control-at-the-hub approach may help to marshal the content through a centralized solution – but it cannot completely solve the problem if the content in question is improperly tagged by the contributor. However, since this is the problem that has long bedeviled more expensive parental control devices and subscription services, it may in the end prove out the low-tech, high common sense wisdom of teaching children to self-monitor and of simply being present and aware, exerting in-the-flesh parental control, whenever your child is connected through household CE devices to the outside world. Heck, you may even come to appreciate the genius behind chin puppetry.
Labels: parental controls