Parks Associates Blog

Friday, September 17, 2010

Project Canvas is Now YouView

The U.K. broadcaster/operator consortium aimed at standardizing how interactive services are delivered to free-to-air television devices (set-top boxes and connected televisions, primarily), is now known as YouView. On September 16, the partners of the Project Canvas initiative announced the formation of YouView TV Ltd as well as the appointment of its new CEO, Richard Halton.

In 2011, viewers will have the choice of a subscription-free YouView set top box that will combine their favourite digital TV channels with the last seven days’ catch up TV, as well as bringing a full range of on-demand services and interactive extras straight to the living room.

I'll have the opportunity to introduce Anthony Rose, Chief Technology Officer, YouView, at next week's Connected Home World Summit in London.

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