Sony's Bullish on BD Players

Today's Wall Street Journal discusses Sony's holiday plans. They include a lineup of Blu-ray players and recorders. Sony indicates that BD players sales will triple in this year (which ends next March), growing to more than seven million units.

Sony's comments, along with internal numbers that we heard from other manufacturers, Our recently-released Digital Living Forecast Workbook - Global predicts about five million unit sales in 2008.