Parks Associates Blog

Wednesday, May 28, 2008

TiVo and Disney Movies

Users of broadband connected TiVos will be able to download Disney movies directly to their PVRs using the CinemaNow service. This will be available later this year, apparently.

Among the major studios, Disney has really led the way with electronic delivery of its movie content. It was the first studio to sign with Apple's iTunes, and CEO Robert Iger reported in March that Disney had sold four million movie movie downloads through iTunes since they started in 2006. By my rough estimate, that's about two million downloads in the last year (the last figure I saw from Disney regarding iTunes was that it had sold two million movies as of May 2007).

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